Business Data Analytics BSc(Hons)

2020-21 (also available for 2021-22)

Places available in clearing. Find out more.

Start date

21 September 2020

Duration

3 years full-time
4 years inc. placement

About the course

Why Business Data Analytics?

Our Bachelor of Science in Business Data Analytics prepares business students with the requisite knowledge, skills and experience to create, analyse and manage data driven initiatives as well as associated business processes to facilitate decision making and large-scale business data analytics in organisations.

The concept and importance of “data analytics” has been known for a while, but the last few years have seen a sizeable swell in interest and media attention. Recently, the ways in which social media companies use the data collected about their users have hit the headlines and has shown the enormous impact data analysis and usage has on our lives every day.

How will I learn?

You will learn through practical application and delivered lectures, workshops, seminars and group work sessions.

  • A degree in business data analytics would impart you with important transferable skills, such as data analysis, visualisation, data management, critical-thinking and problem-solving.
  • Open up opportunities across industries as data managers, data consultants, business analysts, consumer and market knowledge managers, chief data officers, big data architects and business and marketing analysts.
  • The programme is designed to develop both technical and professional skills, technical in terms of data visualisation, database structures, and use of software – and professional skills in terms of the commercialisation of designed innovation and organisational decision making.
  • You’ll learn to operate in the spaces between the IT and business disciplines and obtain the skills to both innovate in the new economy and commercialise those innovations. On completion you’ll possess the capacity to absorb and re-combine knowledge from different disciplines and innovate for the advantage of your organisation.

What subjects will you cover?

You’ll explore subjects such as Introduction to Data Analysis, Introduction to Business Analytics, Operations Management, Applied Data Science, Creating and Leading Enterprise, Strategic Management, Data Management and Digital Business and Econometrics.

C​ompanies large or small in today's modern business environment are reliant on data to help inform strategy, make decisions and identify problems, challenges and opportunities. This is true for both online and offline companies, and the notion that organisations are 'data rich, but skills poor' holds true.  Individuals in these organisations argue that they need graduates who can understand and analyse data to make informed business-related decisions. This course can help you do just that, sitting at the intersection between data analytical skills and business decision making.

This is a new and rapidly expanding area of business and for many organisations data sits at the heart of it. This degree will open up opportunities in areas such as business consultancy, management, banking, project management, sales etc. If you want to learn about this subject from an enthusiastic team with industrial experience and academic expertise, then a course in this area could be right for you.

None

Dr Abdul Jabbar, Course Leader

Course detail

Core modules:

Aspire 1

This module will equip you with foundational skills that will aid your academic progress and longer term employability. Designed to support your transition to higher education, the module will challenge you to become a reflective and resilient learner who is self-aware and pro-active in your personal and professional development planning.

Introductory Quantitative Economics

This module will introduce students to mathematical and statistical methods necessary for the study of economics. The main techniques applicable to the study of modern economic theory will be introduced and where appropriate linked to applied content. Mathematical techniques will be used to allow students to develop their understanding of economic theory. Statistical techniques will be used to allow greater understanding of economic data and applied economics. The module objective is for students to use quantitative techniques and gain an understanding of how these might be useful in theoretical and applied economics, as well as learning something about their limitations.

Introduction to Databases

This module introduces learners to the fundamental concepts involved in the design, implementation and use of relational databases. Learners will develop the skills and knowledge needed to model relational databases based on user requirements, and implement and query databases using a suitable relational database management system (RDBMS) and SQL.

Introduction to Data Analysis

In a world that is increasingly focusing on Big Data and data analysis, being able to analyse data and report the result of data analysis, and interpret it as useful information, is crucial to being a successful IT professional. This module introduces learners to the fundamentals of data analysis using one or more popular industry-standard data analysis tools.

Understanding Organisational Behaviour

This module provides you with an introduction to key concepts, theories and research in the field of organisational behaviour. Starting with the important question what is an organisation, this module presents and evaluates up to date research on current knowledge about human and organisation behaviour from the perspective of three levels: individual level (personality, motivation, knowledge and learning), group level (organisational culture, team-working) and the organisational level (leadership, changing world of work, technology). An examination of these three levels will provide an insight into the world of work both for employees and future managers. Emphasis on the module is placed on introducing and applying management theory with a critical perspective adopted throughout. Overall, focus on the module is directed towards equipping you with sufficient knowledge to be able to understand the role of the manager in a contemporary organisation and to critically explore the role of influence a range of behaviours have on organisational outcomes.

Understanding Business Analytics

In this module you'll understand the importance of data and how managing this data can help organisations to make decisions. This will be achieved through the analysis and identification of various data management techniques and how these methods are used to support organisational innovation and growth. You'll critically apply various data analytical approaches, and look at the various concepts and current prevailing ideas in data management. In addition, you'll investigate some of the key legislative, operational and strategic issues which support the collection and usage of data within a digital business environment. This will be underpinned by looking at both internal and external data sets such as, data.gov.uk and the World Bank.

You will be taught through a series of lectures, seminars, tutorials, workshops, computer aided learning packages, directed study and project work. Assessment will include exams, oral presentations, individual or group essays or reports, case studies, in-class tests, peer assessment, individual reflective learning portfolios, time constrained assignments, group projects and management and marketing projects or dissertations for final year students.

Study time on this course is spent in lectures, seminars, tutorials etc. If you are concerned about adapting to study at university level, then our Learning Development Group, (LDG) based in the Huddersfield Business School building offers a dedicated service helping our students to improve their academic skills in areas such as presentations skills, time-management, academic reading, referencing or academic writing, research for essay preparation and how to prepare effectively for examinations.

Your module specification/course handbook will provide full details of the assessment criteria applying to your course. Feedback (usually written) is normally provided on all coursework submissions within three term time weeks unless the submission was made towards the end of the session in which case feedback would be available on request after the formal publication of results.

Feedback on exam performance/final coursework is available on request after the publication of results.

Entry requirements

To find out if you're eligible for this course, please email our Clearing Helpline Team at study@hud.ac.uk

Placements


The course offers an optional one-year (48 weeks) work placement after the second year, in the UK or abroad.

Our Placement Office works with national and international employers to ensure excellent work experience opportunities are available to you on placement courses as well as giving advice in areas such as interview skills and preparing CVs and covering letters.

Previous placement providers have included companies such as sia Fibral (Bosch), Hellmann, D & G Bus, Expect Distribution, Warrington Borough Transport, Govia Thameslink Railway, CEVA, Cummins Turbo Technologies, Rolls Royce, Johnson and Johnson, Transdev, Deltec / Skynet Worldwide Express, DHL, Network Rail

Teaching excellence

  1. Huddersfield is a TEF gold-rated institution delivering consistently outstanding teaching and learning of the highest quality found in the UK (Teaching Excellence Framework, 2017).
  2. We won the first Global Teaching Excellence Award recognising the University’s commitment to world-class teaching and its success in developing students as independent learners and critical thinkers (HEA, 2017).
  3. Here at Huddersfield, you’ll be taught by some of the best lecturers in the country. The University is joint first in England for the proportion of staff with teaching qualifications (HESA 2020).
  4. For the past ten years, we’ve been the UK’s leading university for National Teaching Fellowships too, which rate Britain’s best lecturers. It’s all part of our ongoing drive for teaching excellence, which helps our students to achieve great things too.
  5. We’re unique in the fact that all our permanent teaching staff* have, or are completing, doctorates. This expertise, together with our teaching credentials, means that students here learn from knowledgeable and well-qualified teachers and academics who are at the forefront of their subject area.

*Permanent staff, after probation: some recently appointed colleagues will only obtain recognition in the months after their arrival in Huddersfield, once they have started teaching; research degrees applies to those on contracts of more than half-time.

Your Career


Employment prospects for students remain strong in the areas of business data analytics, management consultancy, multinational organisations and government agencies. Recent graduates from similar courses at the University, have gone on to work for leading FTSE-100 companies, Government, the media, industry and manufacturing.

*  Percentage of graduates from these subject areas at Huddersfield who go on to work and/or further study within six months of graduating (Destination of Leavers from Higher Education Survey 2015/16 and 2016/17 aggregated).

85-93% Graduates employed from these subjects*

Student support

At the University of Huddersfield, you'll find support networks and services to help you get ahead in your studies and social life. Whether you study at undergraduate or postgraduate level, you'll soon discover that you're never far away from our dedicated staff and resources to help you to navigate through your personal student journey. Find out more about all our support services.

Within Huddersfield Business School, there are numerous student support services that you can access to ensure that you make the most of your time with us.In terms of academic support, we have highly qualified Academic Skills Tutors who are able to provide support to those of you who require help in improving your academic skills in areas such as academic writing, presentation techniques, referencing etc.We also offer additional support to our International students by giving free language support sessions to our Final Year/Top-Up and Postgraduate students and co-ordinate the ‘Bud In Hud ‘ programme which provides opportunities for both International and Home students to meet and socialise in an informal setting.

We also have a team of Student Guidance and Support Officers within the School who can provide support and advice to you with any non-academic issues such as health issues, financial problems or personal issues, you may be facing which are having an effect on your ability to study to the best of your abilities.Drop in sessions are always available so you can pop in and have a confidential chat about how we can help and what support is available to you.

Our support services are here to ensure that you are able to achieve your academic, professional and personal potential during your time with Huddersfield Business School.

Important information

We will always try to deliver your course as described on this web page. However, sometimes we may have to make changes as set out below.

Changes to a course you have applied for

If we propose to make a major change to a course that you are holding an offer for, then we will tell you as soon as possible so that you can decide whether to withdraw your application prior to enrolment.

Changes to your course after you enrol as a student

We will always try to deliver your course and other services as described. However, sometimes we may have to make changes as set out below:

Changes to option modules

Where your course allows you to choose modules from a range of options, we will review these each year and change them to reflect the expertise of our staff, current trends in research and as a result of student feedback or demand for certain modules. We will always ensure that you have a range of options to choose from and we will let you know in good time the options available for you to choose for the following year.

Major changes

We will only make major changes to the core curriculum of a course or to our services if it is necessary for us to do so and provided such changes are reasonable. A major change in this context is a change that materially changes the services available to you; or the outcomes, or a significant part, of your course, such as the nature of the award or a substantial change to module content, teaching days (part time provision), classes, type of delivery or assessment of the core curriculum.

For example, it may be necessary to make a major change to reflect changes in the law or the requirements of the University’s regulators; to meet the latest requirements of a commissioning or accrediting body; to improve the quality of educational provision; in response to student, examiners’ or other course evaluators’ feedback; and/or to reflect academic or professional changes within subject areas. Major changes may also be necessary because of circumstances outside our reasonable control, such as a key member of staff leaving the University or being unable to teach, where they have a particular specialism that can’t be adequately covered by other members of staff; or due to damage or interruption to buildings, facilities or equipment.

Major changes would usually be made with effect from the next academic year, but this may not always be the case. We will notify you as soon as possible should we need to make a major change and will carry out suitable consultation with affected students. If you reasonably believe that the proposed change will cause you detriment or hardship we will, if appropriate, work with you to try to reduce the adverse effect on you or find an appropriate solution. Where an appropriate solution cannot be found and you contact us in writing before the change takes effect you can cancel your registration and withdraw from the University without liability to the University for future tuition fees. We will provide reasonable support to assist you with transferring to another university if you wish to do so.

Termination of course

In exceptional circumstances, we may, for reasons outside of our control, be forced to discontinue or suspend your course. Where this is the case, a formal exit strategy will be followed and we will notify you as soon as possible about what your options are, which may include transferring to a suitable replacement course for which you are qualified, being provided with individual teaching to complete the award for which you were registered, or claiming an interim award and exiting the University. If you do not wish to take up any of the options that are made available to you, then you can cancel your registration and withdraw from the course without liability to the University for future tuition fees and you will be entitled to a refund of all course fees paid to date. We will provide reasonable support to assist you with transferring to another university if you wish to do so.

When you enrol as a student of the University, your study and time with us will be governed by a framework of regulations, policies and procedures, which form the basis of your agreement with us. These include regulations regarding the assessment of your course, academic integrity, your conduct (including attendance) and disciplinary procedure, fees and finance and compliance with visa requirements (where relevant). It is important that you familiarise yourself with these as you will be asked to agree to abide by them when you join us as a student. You will find a guide to the key terms here, along with the Student Protection Plan, where you will also find links to the full text of each of the regulations, policies and procedures referred to.

The Office for Students (OfS) is the principal regulator for the University.

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